THMG-304

Communications Tech in Tourism

CREDITS: 3
LENGTH: 15 weeks
CAMPUS: Prince George
PRE-REQUISITES: None
CO-REQUISITES: None
 
DESCRIPTION:
Technology plays an important role in the tourism industry for both travelers and business stakeholders. During the semester, this course covers an introduction of effects of advanced communication and technologies in tourism while typical microcomputer hardware and software are explored: operating system features, word processing, spreadsheets, presentation software, desktop publishing, and web browsing techniques. Upon completion of this course, students are exposed to various forms of electronic communications. These include capturing, storing and processing information to assist in organizational decision-making, and utilizing "blogging", "podcasts", "webcasts", "virtual and augmented reality" presence which are some of the tactics progressive tourism providers are incorporating to expand audience catchment and expand into non-traditional markets. Through lectures, readings and lab work, students will gain insight into the process of determining how to invest in social networking strategies and/or add an online component to an organization's profile and the challenges/opportunities having such exposure creates for tourism managers.

Course Schedule

ID SEMESTER CAMPUS DELIVERY LOCATION INSTRUCTOR STARTS ENDS MEETS
WU006 Spring 2021 Prince George Online ONLINE R. Menge January 11 April 30 TBA

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