THMG-316
Strategic Tourism Management
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CREDITS:
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3
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LENGTH:
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15 weeks
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CAMPUS:
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Prince George
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REQUISITES:
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None
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DESCRIPTION:
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This course explores strategic management and planning in a hotel and tourism environment. Using both a theoretical and practical approach, students examine the concepts of strategic planning and competitive strategy, and how they can be successfully applied by organizations in an increasingly complex and global tourism environment. Students examine the management challenges and opportunities of small tourism entities and the unique environments in which they operate, including hotels.
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Course Schedule
| ID |
SEMESTER |
CAMPUS |
DELIVERY |
LOCATION |
INSTRUCTOR |
STARTS |
ENDS |
MEETS |
| 105 |
Fall 2024 |
Prince George |
Unknown |
2-109 |
F. Matheus |
September 3 |
December 13 |
Tu Th 10:00AM |
| 106 |
Spring 2025 |
Prince George |
Unknown |
3-350 |
F. Matheus |
January 6 |
April 25 |
M W 4:00PM |
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